In this week's event read we bring you 10 ways to improve your email marketing, 10 ways to reduce no-shows and 10 start ups you should be aware for their innovative ideas to better attendee experience at your next event.

Social networks and event apps have become the norm at meetings and conferences worldwide. With this new source of information, event organizations can find creative ways to use the data they get from our apps. We put together some of our favorites.

Event organizers are always looking to make an impact after an attendee leaves an event. Rather than filling their bags with random items, give some awesome tech that they will love and remember. Here are a few suggestions, and contact us if you have any others.

This week's even read has a variety of tips ranging from how to manage guest transportation, how to get the most out of your outdoor event and building loyalty through guest participation. Take a break from your busy day and enjoy the reads.

Communicating with attendees before, during, and after an event is one of the biggest challenges that event organizers face. In the digital age, email has been the go to method, but with the rise of mobile event apps, PUSH messaging is both more effective and cost conscious. Here is why you should be using PUSH to send out event messages.

This week we look at how you can drive more registrations to your event, how to solve all those social media mistakes that event organizers make, and how to make your event greener.

It has become almost cliche to state that your event is green, but embracing sustainability can be a big advantage for event organizers by saving money, increasing prestige, and enhancing experience.

In this week's event read, it's a mixed bag, from general mistakes you should avoid to tips to improve conference breakouts and attendance at your next event.

Better budgeting is critical both for the client and your team to effectively manage an event. In this week's event read, we look into some tips that helps you better communicate with your client and keep costs to a minimum.

For sponsors at events, promotion and awareness is the name of the game. Mobile event apps provide a new avenue that can be one of the most effective means to offer value to your sponsors.

In this week's event read, we look into the attendee experience and how to improve content delivery at your next event.

From a technological perspective, events have evolved greatly over the past few years. Services that were once considered luxuries are now essential to having a great event. However, not all venues and locations have caught up with the times. We look at how event organizers can take advantage of new technologies like event apps even when connections are less than ideal.

In this week's event read, we look into some the event trends for 2014 along with some guides and planning tips. Take a look for some important information for event planners.

While the rest of the world is busy fighting over the best platform, event planners are focused on making sure their event apps reach the widest audience. Of course, to accomplish that goal, event planners build cross platform event apps like EventEdge. However, beyond just developing conference apps, it's important for event organizers to keep their pulse on the status of the various platforms. Plus, if your budget is limited for your event app, organizers should find the right platform to focus on. Each platform has its own technology and drawbacks that can determine how you plan your event. We give you an update on the platform wars.

With the incredible amount of information out there for event organizers, we are launching the 'Weekly Event Read' to showcase some of the best articles from around the internet. Every Wednesday, check out our blog for new articles.